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  • OCOB - Cal Poly Seeks Entries for Fifth Annual TechPitch Competition
    apply at www techpitch org and submit an executive summary of their business plan by midnight Monday Sept 14 Selected startups will receive professional consulting contacts and opportunities from affiliate organizations and will get help accessing capital TechPitch seeks to promote the launch and growth of the region s hottest new tech companies said Judy Mahan director of the SBDC and CIE Incubator At the competition six selected applicants will pitch their technology related business ideas to a panel of industry experts and investors The winner will receive the 5 000 grand prize The TechPitch event will be held Wednesday Oct 21 at the Alex Madonna Expo Center in San Luis Obispo This year s keynote speaker will be Lynda Weinman founder of Lynda com who recently sold her company to LinkedIn for 1 5 billion Tickets are 15 for students Tickets for the public are 45 per person or 300 per table of eight For more information on eligibility requirements and event registration go to www techpitch org or contact Natalie Lovgren SBDC project coordinator at 805 756 5171 or nelovgre calpoly edu TechPitch is a collaborative event organized by the Cal Poly Small Business Development Center for Innovation

    Original URL path: http://www.cob.calpoly.edu/newsevents/TechPitchEntries2015 (2016-02-17)
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  • OCOB - Cal Poly Students Excel on 2015 Chartered Financial Analyst Exam
    percent well above the exam s average pass rate of 42 percent Cal Poly students who took the 2015 exam also improved upon their peers 2014 pass rate of 61 percent The CFA Charter designation is the gold standard for finance professionals worldwide and requires passing a series of three rigorous exams The Orfalea College of Business is one of about 300 business schools worldwide that incorporate CFA curricula Cal Poly students prepare to take their Level 1 exam as part of the CFA Challenge a senior project created in 2007 by finance Professor Cyrus Ramezani Each year Cal Poly students have outperformed the national pass rate by significant margins The vast majority of the 125 400 candidates who took the CFA Exam in 2015 were industry professionals with years of experience The CFA notes that each exam requires about 300 hours of preparation over the course of several months and candidates need an average of four years to pass the trio of exams Candidates who successfully complete the series and take a strict oath of ethics are considered CFA Charterholders a designation that affords professionals greater employment opportunities and salary potential Our hard working faculty and students have stepped up to not only sustain success but to improve upon it said Scott Dawson dean of the Orfalea College of Business Our Finance area s commitment to career readiness is the foundation for the success of its graduates and its growing reputation among hiring companies Finance area faculty construct the yearlong CFA Challenge to be an intense self directed study of financial ethics economics accounting and quantitative methods Students take multiple full length practice tests each spanning six hours Since Cal Poly established the CFA Challenge in 2007 the course has grown to include undergraduate and MBA candidates in the

    Original URL path: http://www.cob.calpoly.edu/newsevents/CFAExam2015 (2016-02-17)
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  • OCOB - Cal Poly Marketing Faculty Members Receive Professorship Awards
    Poly alumni is given each year to marketing faculty who push boundaries to evolve student learning opportunities and support the objectives of the college and university Metcalf who began teaching at Cal Poly in 1986 has led the implementation of the university s new integrated marketing communications minor and formed a student centered partnership with consulting firm Trusted Peer She also fostered dozens of Learn by Doing projects to students in her BUS 454 Marketing Projects class and provided career opportunities for students through the program s annual Marketing Career Conference Davis chairs the Marketing Analytics Task Force comprised of industry leaders to develop courses central to the undergraduate concentration in marketing and Cal Poly s new Master of Business Analytics program He also collaborated with marketing faculty to redesign BUS 346 Principles of Marketing which fosters a mentoring relationship between upperclassmen and new marketing students Davis joined Cal Poly in 2014 A committee from within the Orfalea College of Business including members from its Marketing Area Task Force the Executive Partners program and the Dean s Advisory Council manage the selection process The award s endowment provides resources to further the faculty s personal and professional development that wouldn t otherwise be available The Hoods created the endowment in 2005 after their daughter Becky graduated with a degree in marketing The Hoods established a similar endowment to support faculty in Cal Poly s electrical engineering program from which dad Richard and son Brian graduated I definitely benefited from the education I received from Cal Poly and now my children have also received an education that has prepared them for industry today We donated because we understand the budget situation said Richard Hood upon establishing the award in 2005 Cal Poly is a big part of our family We respect

    Original URL path: http://www.cob.calpoly.edu/newsevents/Hood2015 (2016-02-17)
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  • OCOB - Marketing Professor Analyzes Media and Obesity Trends
    different foods mentioned in stories in the New York Times and London Times between 1960 and 2010 and statistically correlated them with each country s annual body mass index or BMI a measure of obesity While the number of mentions of sweet snacks were related to higher obesity levels three years later the number of salty snack mentions were unrelated The number of vegetable and fruit mentions were related to lower levels of obesity three years later The more sweet snacks are mentioned and the fewer fruits and vegetables that are mentioned in your newspaper the fatter your country s population is going to be in 3 years according to trends we found from the past 50 years said lead author Davis who teaches marketing analytics in the Orfalea College of Business But the less often they re mentioned and the more vegetables are mentioned the skinnier the public will be This is consistent with earlier research showing that positive messages Eat more vegetables and you ll lose weight resonate better with the general public than negative messages such as eat fewer cookies adds Wansink According to a press release from Cornell Food and Brand Lab these findings provide public

    Original URL path: http://www.cob.calpoly.edu/newsevents/DavisWansink2015 (2016-02-17)
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  • OCOB - Cal Poly Student Teams Place High at National Packaging Design Competition
    designs for health beauty pharmaceutical and other products through the Orfalea College of Business Packaging Fundamentals courses A Cal Poly team earned second place in the student competition for its design of an all in one contact lens case and solution bottle The product was designed by business administration majors Kevin Chiu of Fremont Rachel King of Granite Bay Elaine Cohen of San Luis Obispo and Rachel Berman of San Diego In the design the contact lens case sits directly above the bottle of solution and a one way straw delivers the solution to the lenses by simply squeezing the bottle Cal Poly students Mariah Barnum a business administration major from Loomis Tyler Beaty a business administration major from San Diego Arek Boloyan an industrial technology major from El Cerrito Scott Burbach a business administration major from Mission Viejo and Kathryn Cassidy a graphic communications major from Santa Clarita won third place for their redesign of a pill bottle that is both childproof and ergonomically designed for those with arthritis By requiring palm strength to open the bottle reduces stress on the wrist joint Two other teams from Cal Poly earned honorable mentions Taylor Crump a journalism major from Elk Grove Rachel Day a graphic communications major from Bonsall San Diego County Galen Dresser a business administration major from San Luis Obispo Sean Gorman an industrial technology major from Atascadero and Jonathan Han an industrial technology major from Napa developed the No Mess Scara a flexible mascara bottle and wand that prevents clumps Business students Aline Schmitz of Carlsbad Jordan Sligh of Atascadero Stephen Smail of Copperopolis Calaveras County Devadasi Stuart of San Luis Obispo and Blake Tillery of McMinnville Ore also earned honorable mention for the EZ Pour Funnel a sleeve style plastic funnel built into the packaging of

    Original URL path: http://www.cob.calpoly.edu/newsevents/Ameristar2015 (2016-02-17)
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  • OCOB - Cal Poly Professor Recognized For Accounting Ethics Research
    Members in Business which appeared in the journal s December 2014 edition In the article Mintz explains how the 2014 changes to the American Institute of CPAs ethical code of conduct affects its more than 400 000 members in the performance of their ethical and professional responsibilities The article provides practical examples of ethical dilemmas CPAs face and how those challenges can be met within the confines of the Code of Ethics Mintz will accept the award at the forthcoming CPA Journal Annual Editorial Board Meeting in New York The annual Max Block Distinguished Article Award was established 40 years ago to honor the authors of the publication s best articles in the categories of technical analysis informed comment and policy analysis The winners are selected by the members of the CPA Journal Editorial Board and Editorial Review Board Mintz was also recognized for his research in 2014 by the journal Issues in Accounting Education which listed him as one of the top 50 scholars for publishing in the field of accounting education since 2008 A veteran professor and dean in the California State University system Mintz joined Cal Poly s Orfalea College of Business in 2006 His Accounting Ethics

    Original URL path: http://www.cob.calpoly.edu/newsevents/MintzCPAJournal (2016-02-17)
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  • OCOB - SLO HotHouse To Receive San Luis Obispo County Funding
    San Luis Obispo business incubator will now be included in the County s annual budget The board of supervisors unanimously approved an annual 200 000 in funds for the San Luis Obispo HotHouse The move makes SLO County the biggest source of funding for the SLO HotHouse To read the full article visit KCBX com Posted Jun 22 2015 Recent News Paul Orfalea Speaks to Students on Campus Visit Cal

    Original URL path: http://www.cob.calpoly.edu/newsevents/SLOHotHouseFunding (2016-02-17)
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  • OCOB - Former Amazon Employee to Lead Center for Innovation & Entrepreneurship at Cal Poly
    tenure he led the launch of Amazon Music and Video in Germany and worked on the launch teams of Amazon Music and Video in the U S As a business consultant Nelson has spent many years helping new companies navigate through the start up phase and develop e commerce and social media marketing strategies Recently Nelson has been closely involved with the CIE as the entrepreneur in residence at the on campus incubator the Hatchery and as a lead mentor for the CIE s student programs Nelson has also taught introductory entrepreneurship courses in Cal Poly s Orfalea College of Business Nelson will work closely with CIE co founder and faculty director Jonathan York and Judy Mahan Small Business Development Center director to expand programming and help entrepreneurs connected to Cal Poly and the Central Coast pursue their dreams We are excited to have Tod join the team as executive director York said He is a visionary leader and tireless advocate for entrepreneurs and he has focused his career on leveraging innovation to create jobs and empower communities Nelson s position begins as the CIE s SLO HotHouse begins to move into expanded space on Higuera Street above Ross Dress for Less With the new space the SLO HotHouse will expand its services and accept more applicants from the local community into its accelerator and incubator programs A record 17 new startups will join the SLO HotHouse summer accelerator program this month If all make it into the incubation program in the fall there could be as many as 25 startups working in the new space I m thrilled to take on this role as CIE is boldly moving forward Nelson said I truly believe that by connecting Cal Poly to the local community and business leaders the CIE is

    Original URL path: http://www.cob.calpoly.edu/newsevents/CIETodNelson (2016-02-17)
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